Privacy Policy

1. What This Privacy Policy Covers

This Privacy Policy covers how we treat personal data that we gather when you access or use our website, platform, communications, marketing materials, product demonstrations, or related services.

“Personal Data” means any information that identifies, relates to, describes, or could reasonably be linked to a particular individual. This may include information referred to as “personal information” or “personally identifiable information” under applicable privacy laws.

This Privacy Policy does not cover the privacy practices of companies we do not own or control, or people we do not manage.

2. Categories of Personal Data We Collect

We may collect the following categories of Personal Data:

Profile or Contact Data

This may include your first and last name, email address, phone number, company name, job title, mailing address, billing address, and contact preferences.

We may share this data with service providers, business partners, or parties you authorize us to share it with.

Account and Authentication Data

If you create an account or access a customer portal, we may collect login credentials, account identifiers, authentication data, permissions, and related account information.

We may share this data with service providers that help us provide, secure, and maintain the Services.

Payment and Billing Data

If you purchase or subscribe to KPEYE Services, we may collect billing-related information such as your billing name, billing address, email address, phone number, subscription details, invoice history, payment status, subscription quantity, and other information necessary to administer your account and provide our Services.

Payments are processed securely through Stripe Checkout, a third-party payment processor. When you complete a purchase, you are redirected to a secure payment page hosted by Stripe. KPEYE does not collect or store your full payment card number, expiration date, or security code. Stripe processes payment information directly in accordance with its own Privacy Policy and Terms of Service.

We may receive limited payment-related information from Stripe, such as your customer ID, subscription status, payment status, invoice information, billing details, and the last four digits of your payment method (where provided), solely for the purpose of managing your subscription, providing customer support, preventing fraud, and maintaining accurate business records.

Device and IP Data

We may collect IP address, browser type, device type, operating system, referring URLs, pages visited, date and time of access, and general location inferred from your IP address.

We do not intentionally collect precise GPS-based geolocation unless specifically disclosed and permitted.

We may share this data with service providers, analytics providers, hosting providers, security vendors, and parties you authorize.

Website, Usage, and Analytics Data

We may collect information about how users interact with our website and Services, including page views, clicks, referring sources, session activity, browser behavior, form submissions, conversion activity, and engagement with emails or marketing materials.

We may also collect analytics related to customer websites, tags, scripts, conversion tools, page performance, merchandising, website structure, and related reporting data when providing KPEYE Services.

We may share this data with service providers, analytics providers, reporting tools, hosting providers, and parties you authorize.

Customer Business and Website Data

In connection with providing KPEYE Services, we may process business, website, analytics, tagging, reporting, screenshot, performance, vendor, or marketing data provided by customers or collected through authorized integrations.

This data is primarily used to deliver reports, identify website performance opportunities, support conversion optimization, and improve the Services.

To the extent this data contains Personal Data, we process it in accordance with this Privacy Policy and any applicable customer agreement.

Communications Data

If you contact us by email, form submission, phone, chat, demo request, or other communication channel, we may collect the content of your communication and any information you choose to provide.

We may share this data with service providers that help us manage communications, customer support, sales, and marketing.

Other Information You Voluntarily Provide

We may collect any other identifying information you voluntarily choose to provide, such as survey responses, feedback, event registration details, demo requests, or information submitted through forms.

We may share this data with service providers, business partners, or parties you authorize.

3. Sources of Personal Data

We collect Personal Data from the following categories of sources:

You

We collect Personal Data when you provide it directly to us, such as when you complete a form, request a demo, purchase Services, create an account, contact us, respond to surveys, or otherwise communicate with us.

Your Use of the Services

We collect information automatically when you visit our website or use our Services, including through cookies, pixels, analytics tools, server logs, and similar tracking technologies.

Customers and Authorized Users

If your company uses KPEYE, we may receive Personal Data from your company, account administrators, authorized users, connected tools, or integrations used to provide the Services.

Service Providers and Vendors

We may receive information from vendors that help us provide analytics, payment processing, customer support, hosting, marketing, communications, security, or other business functions.

Third-Party Integrations

If you or your organization authorizes integrations with analytics, advertising, website, tag management, reporting, or performance tools, we may receive information from those integrations in order to provide the Services.

4. Purposes for Collecting Personal Data

We collect and process Personal Data for the following purposes:

Providing, Customizing, and Improving the Services

We use Personal Data to provide the Services, create and manage accounts, process subscriptions and orders, deliver reports, provide customer support, respond to inquiries, improve website and platform performance, develop new features, test and debug systems, personalize communications, and fulfill the reason you provided the information.

Website Performance and Conversion Optimization

We use data to analyze website performance, conversion activity, analytics setup, installed tags and scripts, merchandising, page load performance, and related website optimization opportunities.

Marketing the Services

We may use Personal Data to market and sell KPEYE Services, send newsletters, promote product updates, invite you to webinars or events, deliver advertising, and measure the effectiveness of campaigns.

Corresponding With You

We may use Personal Data to respond to communications, provide requested information, send administrative notices, notify you of changes, and communicate about your account, subscription, or Services.

Security, Fraud Prevention, and Debugging

We may use Personal Data to protect the Services, detect and prevent fraud, monitor for misuse, debug errors, maintain system integrity, and secure accounts.

Meeting Legal Requirements and Enforcing Legal Terms

We may use Personal Data to comply with applicable laws, regulations, court orders, legal processes, contractual obligations, tax and accounting requirements, and to enforce agreements or protect the rights, property, and safety of KPEYE, our users, customers, or others.

We will not collect additional categories of Personal Data or use collected Personal Data for materially different, unrelated, or incompatible purposes without providing notice where required by law.

5. How We Share Your Personal Data

We may disclose Personal Data to the categories of service providers and other parties listed below.

Service Providers

These parties help us provide the Services or perform business functions on our behalf. They may include:

• Hosting, infrastructure, and technology providers
• Payment processors, including Stripe
• Analytics providers
• Customer support vendors
• Email, marketing, and communication providers
• Security and fraud prevention providers
• CRM and sales tools
• Accounting, billing, and subscription management providers
• Data storage and reporting providers

Business Partners

We may share Personal Data with business partners when necessary to offer joint services, promotional opportunities, integrations, events, or customer-requested services.

Parties You Authorize, Access, or Authenticate

We may share Personal Data with third parties when you or your organization directs us to do so, such as connected analytics platforms, advertising tools, website vendors, reporting integrations, or other authorized systems.

Legal Obligations

We may share Personal Data if we believe it is necessary to comply with applicable law, regulation, legal process, governmental request, court order, or to protect the rights, property, or safety of KPEYE, our customers, users, or others.

Business Transfers

If KPEYE undergoes a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or similar transaction, Personal Data may be transferred as part of that transaction. We will make reasonable efforts to notify users if their information becomes subject to a different privacy policy.

Data That Is Not Personal Data

We may create aggregated, de-identified, or anonymized data from the information we collect. We may use and share this data for lawful business purposes, including analytics, product improvement, benchmarking, reporting, research, and marketing, provided that the data does not identify you personally.

6. Tracking Tools and Opt-Out

The Services may use cookies and similar technologies, including pixel tags, web beacons, clear GIFs, JavaScript, and tracking pixels, collectively referred to as “Cookies.”

Cookies help us recognize your browser, understand how and when you use the Services, analyze trends, improve the Services, measure marketing effectiveness, and maintain security.

We may use the following types of Cookies:

• Essential Cookies: Required to provide certain features or Services, such as secure login, account access, checkout, fraud prevention, and basic website functionality.
• Functional Cookies: Help remember your preferences, settings, and choices over time.
• Performance and Analytical Cookies: Help us understand how visitors use the Services, including which pages are viewed, how long users stay on pages, what sources referred them, and how users interact with the website or platform.
• Advertising and Marketing Cookies: May help us deliver relevant ads, measure campaign performance, and understand the effectiveness of our marketing efforts.

You can decide whether to accept Cookies through your browser settings. Most browsers allow you to disable Cookies, delete existing Cookies, or receive alerts when Cookies are being used. If you disable Cookies, some parts of the Services may not function properly.

To learn more about Cookies, including how to manage and delete them, you may visit allaboutcookies.org.

At this time, the Services do not respond to “Do Not Track” browser signals because no uniform standard for recognizing those signals has been adopted.

Google Analytics

We may use Google Analytics and similar analytics tools to understand how users interact with our website and Services.

Google Analytics may collect information such as your IP address, device type, browser type, pages visited, session duration, referring pages, and general location information.

You can opt out of Google Analytics by visiting: https://tools.google.com/dlpage/gaoptout

Google Tag Manager

We use Google Tag Manager to manage and deploy analytics, advertising, and other website technologies. Google Tag Manager helps control when and how tags from services such as Google Analytics, Meta, LinkedIn, and Microsoft Clarity operate on our website.

Google Tag Manager itself primarily functions as a tag-management system. The individual technologies deployed through Google Tag Manager may collect information as described in this Privacy Policy and in the privacy notices of their respective providers.

Google Search Console

We use Google Search Console to understand how our website appears and performs in Google Search. Search Console provides information such as search queries, impressions, clicks, average search position, indexing status, and technical website-performance information.

This information is generally provided to us in aggregated or limited form and is used to improve search visibility, diagnose website issues, and evaluate organic search performance. Google limits certain Search Console reporting to help protect user privacy.

For more information about how Google processes information, please review the Google Privacy Policy.

Meta Pixel

We use technologies provided by Meta Platforms, Inc., including the Meta Pixel, to measure website activity, understand how visitors interact with our website after viewing or clicking an advertisement, create advertising audiences, deliver more relevant advertisements, and measure the effectiveness of our advertising campaigns.

The Meta Pixel and related Meta technologies may collect information such as your IP address, browser and device information, pages visited, buttons clicked, referring URLs, purchases or other conversion events, and information stored in cookies or similar technologies. Meta may receive this information whether or not you have a Facebook or Instagram account and whether or not you are logged into those services.

Meta may use the information it receives in accordance with its Privacy Policy and Cookies Policy. You may manage certain advertising preferences through your Meta account settings, your browser settings, or our cookie-preference controls where available.

Microsoft Clarity and Microsoft Advertising

We partner with Microsoft Clarity and Microsoft Advertising to understand how visitors use and interact with our website through behavioral metrics, heatmaps, and session replay. We use this information to improve our website, optimize our products and Services, support security and fraud prevention, and evaluate and market our offerings.

Website usage data may be captured through first-party and third-party cookies and other tracking technologies. This information may include mouse movements, clicks, scrolling activity, page navigation, device and browser information, IP address, approximate location, and other interactions with our website.

Microsoft may use this information for analytics, site optimization, advertising, and other purposes described in the Microsoft Privacy Statement.

LinkedIn Insight Tag

We use the LinkedIn Insight Tag provided by LinkedIn Corporation to measure conversions, understand how visitors interact with our website, evaluate the effectiveness of LinkedIn advertising, and create or reach advertising audiences on LinkedIn.

The LinkedIn Insight Tag may collect information about visits to our website, including the page URL, referring URL, IP address, device and browser characteristics, timestamp, page views, and conversion activity. The tag may also create cookies and a pseudonymous identifier in a visitor’s browser.

LinkedIn may use this information in accordance with its Privacy Policy and Cookie Policy. LinkedIn generally provides us with aggregated reporting about website audiences and advertising performance rather than directly identifying individual LinkedIn members.

You may manage certain LinkedIn advertising preferences through your LinkedIn account settings, browser settings, or our cookie-preference controls where available.

7. Data Security and Retention

We seek to protect Personal Data from unauthorized access, use, alteration, and disclosure using appropriate physical, technical, organizational, and administrative safeguards based on the type of Personal Data and how it is processed.

However, no method of transmitting data over the internet or storing data is completely secure. We cannot guarantee absolute security.

You are responsible for helping protect your account by using strong passwords, protecting your login credentials, limiting access to your devices, and signing out after using shared devices.

We retain Personal Data for as long as necessary to provide the Services, maintain your account, comply with legal obligations, resolve disputes, collect fees owed, enforce agreements, maintain business records, improve the Services, and fulfill the purposes described in this Privacy Policy.

We may retain aggregated, de-identified, or anonymized information where that information does not identify you personally.

8. Personal Data of Children

The Services are not directed to children under the age of 18. We do not knowingly collect or solicit Personal Data from children under 18.

If you are under 18, please do not attempt to use the Services or send Personal Data to us.

If we learn that we have collected Personal Data from a child under 18, we will take reasonable steps to delete that information. If you believe a child under 18 may have provided us Personal Data, please contact us at hello@kpeye.com.

9. State Law Privacy Rights

Depending on where you live, you may have certain privacy rights under applicable U.S. state privacy laws. These rights may include the right to:

• Know whether we process your Personal Data
• Access the Personal Data we maintain about you
• Correct inaccuracies in your Personal Data
• Request deletion of your Personal Data
• Obtain a copy of Personal Data you previously provided
• Opt out of targeted advertising
• Opt out of the sale or sharing of Personal Data, where applicable
• Opt out of certain profiling activities, where applicable
• Limit the use or disclosure of sensitive Personal Data, where applicable
• Appeal a decision we make regarding your request, where applicable
• Be free from discrimination for exercising your privacy rights

KPEYE does not knowingly sell Personal Data. We also do not knowingly sell or share Personal Data of children.

Some uses of Cookies, pixels, analytics tools, or advertising technologies may be considered “sharing,” “targeted advertising,” or a “sale” under certain state privacy laws. Where required, you may opt out of these activities by contacting us at hello@kpeye.com or by using available cookie controls.

California Resident Rights

California residents may have additional rights under the California Consumer Privacy Act, as amended by the California Privacy Rights Act.

California residents may request access to, correction of, or deletion of Personal Data. California residents may also request information about the categories of Personal Data we collect, the categories of sources from which it is collected, the purposes for collecting it, the categories of third parties with whom we disclose it, and the specific pieces of Personal Data we maintain.

California residents may also request information under California’s “Shine the Light” law regarding certain disclosures of Personal Data to third parties for direct marketing purposes.

To submit a California privacy request, please contact us at hello@kpeye.com.

Nevada Resident Rights

If you are a Nevada resident, you may have the right to opt out of the sale of certain covered information to third parties who intend to license or sell that information.

KPEYE does not currently sell covered information as defined under Nevada law. If you would like to submit a Nevada opt-out request, please contact us at hello@kpeye.com with the subject line “Nevada Do Not Sell Request.”

Other U.S. State Privacy Rights

Residents of other states with applicable privacy laws may also have rights regarding their Personal Data. These states may include California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, Virginia, and other states as privacy laws continue to develop.

To exercise your rights, contact us at hello@kpeye.com. We may need to verify your identity before processing your request.

If applicable law allows you to appeal our decision regarding a privacy request, you may submit an appeal by contacting us at hello@kpeye.com with the subject line “Privacy Request Appeal.”

10. European Union Data Subject Rights

If you are a resident of the European Union, United Kingdom, Switzerland, Iceland, Liechtenstein, or Norway, you may have additional rights under applicable data protection laws, including the General Data Protection Regulation or UK GDPR.

For this section, “Personal Data” and “processing” have the meanings given to them under applicable European data protection laws.

KPEYE may act as the controller of Personal Data processed in connection with our website, sales, marketing, billing, account administration, and direct customer relationships.

In some cases, KPEYE may act as a processor or service provider on behalf of a customer. If we process your Personal Data on behalf of one of our customers, you should contact that customer directly to exercise your rights.

Personal Data We Collect

The “Personal Data” section above describes the categories of Personal Data we may collect.

Personal Data Use and Processing Grounds

We only process Personal Data when we have a lawful basis to do so. These lawful bases may include:

• Contractual Necessity: We may process Personal Data as necessary to provide the Services, manage accounts, process subscriptions, provide support, fulfill orders, and perform obligations under applicable agreements.
• Legitimate Interests: We may process Personal Data where doing so furthers our legitimate interests or those of a third party, provided those interests are not overridden by your rights and freedoms. These interests may include improving the Services, marketing the Services, corresponding with you, securing our systems, preventing fraud, analyzing usage, and enforcing legal terms.
• Consent: In some cases, we process Personal Data based on your consent. When we rely on consent, you may withdraw it at any time.
• Legal Obligations: We may process Personal Data to comply with legal obligations, respond to lawful requests, maintain business records, or protect our legal rights.
• Vital Interests or Public Interest: In limited cases, we may process Personal Data to protect vital interests or where necessary for a task carried out in the public interest.

EU Data Subject Rights

Depending on your location and applicable law, you may have the right to:

• Access: You may request more information about the Personal Data we hold about you and request a copy.
• Rectification: You may request that we correct or supplement inaccurate or incomplete Personal Data.
• Erasure: You may request that we delete some or all of your Personal Data.
• Withdrawal of Consent: If we process Personal Data based on consent, you may withdraw your consent at any time.
• Portability: You may request a copy of your Personal Data in a machine-readable format and may request that we transmit it to another controller where technically feasible.
• Objection: You may object to certain processing, including processing for direct marketing purposes.
• Restriction of Processing: You may request that we restrict further processing of your Personal Data.
• Right to File a Complaint: You may have the right to lodge a complaint with your local data protection authority.

To submit a request, contact us at hello@kpeye.com.

11. Transfers of Personal Data

KPEYE is based in the United States. If you access or use the Services from outside the United States, your Personal Data may be transferred to, stored in, or processed in the United States or other countries where we or our service providers operate.

The laws in these countries may differ from the laws where you reside. Where required, we use appropriate safeguards for international transfers of Personal Data, such as standard contractual clauses or other lawful transfer mechanisms.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If we make material changes, we may notify you by posting a notice on our website, sending an email, or using another reasonable method.

If you continue using the Services after changes are posted, you acknowledge the updated Privacy Policy. The use of information we collect is subject to the Privacy Policy in effect at the time such information is collected, unless otherwise required by law.

13. Contact Information

If you have any questions or comments about this Privacy Policy, how we collect and use Personal Data, or your privacy rights and choices, please contact us at: